Questions to ask your List Broker
Whether you are using a list broker for the first time or are looking for new list brokers to get additional list quotes, do your research. Here are a few questions we think will help to ensure you are dealing with the right list broker. What is Included with the...
Measuring the Results of your Direct Mail Campaign
You have found a knowledgeable, experienced list broker. With their help you have selected optimal direct mailing list based on your ideal target audience. You have decided on the perfect design for you mail piece and you’re now ready to go. But wait, how are you...
Successful Telemarketing Strategies
Telemarketing is one of the most effective strategies for growing your business. It is vital in generating brand recognition, cultivating customer relationships and lead nurturing. Here are some telemarketing strategies to help you maximize your results: Make sure you...
School’s Back. Time to Start Planning Your Holiday Marketing
Now that the kids are back to school and life is starting to get back to normal, it’s time to start thinking about direct marketing for the holidays. Too early? Feel’s like it, but November and December are going to be here before you know it. You don’t want to miss...
Simple steps to improve your direct mail ROI
Direct Mail is the oldest and most common form of direct marketing. The effectiveness of colorful postcards or brochures delivered directly to prospective clients in undeniable, but many small businesses worry about the high cost of starting a direct mail campaign. If...
Things to think about when Purchasing a Direct Mailing List
With Direct Marketing, businesses can promote their products and services, offer recommendations, advise prospects about upcoming sales and provide additional information such as physical address, email address, website, etc. Direct marketing is an extremely effective...
Different Types of Direct Marketing Lists
Direct marketing delivers your marketing message directly to a group consumers or businesses. It's a form of promotion and advertising that provides the recipient with a direct call to action. The direct marketing list you use can make or break your direct marketing...
How List Brokers Save You Money
It’s the old adage – It takes money to make money. Whether you’re a large corporation, a small business or even a non-profit organization, when it comes to direct marketing there’s never enough funding to do what you want to do. That’s why there are List Brokers. They...
How to make the Best use of your Telemarketing List
Of all the different Direct Marketing methods, telemarketing is the most personal. You are in the front lines, speaking directly to your prospect, in real time. Good or bad, you will always get an immediate response. Obviously, you would rather be talking to prospects...
New Year, New List
It’s the New Year and everyone knows what that means — time start looking for a new direct marketing list! Whether you’re using a mailing list, a telemarketing list or an email list, it’s always amazing when you finally find the perfect well-targeted, high-quality...