Why Target New & Used Car Dealerships?
Massive Market Opportunity
- $1.3 Trillion Industry: New and used vehicle sales represent one of the largest retail sectors in America
- High-Frequency Purchases: Dealerships constantly need parts, services, financing, and operational support
- Recurring Revenue Potential: Established dealerships operate for decades, creating long-term partnership opportunities
Active Decision-Makers
Unlike many industries, car dealerships make purchasing decisions quickly. When they need something, they buy it—often the same day.
Complete Coverage of Dealership Types
New Car Dealerships (Franchise)
15,000+ Verified Locations
- Luxury Brands: Mercedes-Benz, BMW, Audi, Lexus, Cadillac, Genesis
- Volume Leaders: Ford, Toyota, Honda, Chevrolet, Nissan, Hyundai
- Specialty Brands: Tesla, Subaru, Mazda, Mitsubishi, Kia, Volkswagen
- Commercial Focused: Ram Commercial, Ford Commercial, Chevrolet Business Elite
Key Contacts Include:
- General Managers – Strategic decisions, vendor approvals
- Parts Managers – Inventory, supplier relationships, aftermarket products
- Service Managers – Equipment purchases, training programs
- Finance & Insurance Managers – Lending products, warranty programs
- Sales Managers – Sales tools, training, incentive programs
Used Car Dealerships (Independent)
10,000+ Independent Locations
- Multi-Brand Lots: Offering 20-200 vehicles across all makes/models
- Specialty Used Dealers: Luxury pre-owned, trucks/SUVs, economy focused
- Buy-Here-Pay-Here Lots: In-house financing specialists
- Certified Pre-Owned Centers: Factory-certified used vehicle programs
Decision-Maker Contacts:
- Owner/Operators – All major purchasing decisions
- General Managers – Day-to-day operations, vendor selection
- Sales Managers – Customer acquisition tools, financing solutions
- Lot Managers – Inventory management, vehicle prep services
Comprehensive Data Attributes
Contact Information
- Direct Phone Numbers: Desk lines and mobile numbers for key personnel
- Verified Email Addresses: Business emails updated monthly
- Complete Mailing Addresses: Physical locations for direct mail campaigns
- Contact Names & Titles: Proper spelling, current job titles, reporting structure
Dealership Intelligence
- Business Name & DBA: Legal entity names and trade names
- Franchise Information: Brand affiliations, multi-point operations
- Annual Sales Volume: New vehicle sales, used vehicle sales, service revenue
- Employee Count: Total staff, sales team size, service technicians
- Facility Details: Square footage, service bays, lot capacity
Market Data
- Geographic Coverage: Complete address, county, MSA, zip code
- Demographic Data: Local market income, population density, competition analysis
- Sales Performance: Monthly volume trends, seasonal patterns, market share
- Digital Presence: Website URLs, social media profiles, review ratings
Operational Details
- Hours of Operation: Sales hours, service hours, parts department hours
- Services Offered: New sales, used sales, service, parts, body shop, collision
- Certifications: Factory certifications, ASE certifications, specialty programs
- Years in Business: Establishment date, ownership history, succession planning
Perfect for These Business Types
Automotive Parts & Accessories
Target Contacts: Parts Managers, Service Directors, General Managers
- OEM Replacement Parts: Direct relationships with parts departments
- Aftermarket Accessories: Performance parts, appearance accessories, protection products
- Maintenance Supplies: Oils, filters, fluids, shop supplies
- Specialty Tools: Diagnostic equipment, lifts, shop tools
Connect with parts managers placing orders worth $50,000-$500,000+ annually.
Financial Services & Insurance
Target Contacts: Finance Managers, General Managers, Owners
- Floor Plan Financing: Inventory financing for dealership stock
- Customer Financing: Auto loans, lease programs, subprime lending
- Dealership Insurance: General liability, garage keepers, cyber security
- Extended Warranties: F&I products, service contracts, GAP insurance
Reach F&I managers generating $2,000-$3,500 profit per vehicle sold.
Technology & Software Solutions
Target Contacts: General Managers, IT Managers, Sales Managers
- Dealer Management Systems (DMS): Inventory, accounting, customer management
- CRM Platforms: Lead management, customer follow-up automation
- Digital Marketing Tools: Website platforms, social media management, SEO
- Inventory Management: Vehicle pricing, market analysis, turn analytics
Present solutions to managers overseeing $2-50 million in annual vehicle sales.
Professional Services
Target Contacts: General Managers, Owners, Finance Managers
- Accounting & Tax Services: Dealership-specific financial expertise
- Legal Services: Compliance, contracts, employment law
- Marketing Agencies: Advertising, digital marketing, reputation management
- Consulting Services: Operations improvement, sales training, compliance
Facility & Equipment Vendors
Target Contacts: Service Managers, General Managers, Facility Managers
- Shop Equipment: Lifts, diagnostic equipment, tire machines, alignment racks
- Facility Improvements: Flooring, lighting, HVAC, security systems
- Office Furniture: Showroom displays, office furniture, customer seating
- Signage & Graphics: Exterior signs, vehicle graphics, promotional materials
Data Quality Guarantee
Verified Monthly
- Phone Number Validation: Every number tested monthly for accuracy
- Email Verification: Bounce management and deliverability testing
- Address Confirmation: USPS verification for mailing campaigns
- Personnel Updates: Job changes, promotions, new hires tracked continuously
Industry-Leading Accuracy
- 94%+ Phone Accuracy: Highest in the industry for direct dealership contacts
- 91%+ Email Deliverability: Clean, verified business email addresses
- 99%+ Address Accuracy: CASS-certified mailing addresses
- Fresh Data: Average contact age under 45 days