Our experienced list brokers understand today’s marketing challenges and are ready to help you reach out and convert those ready-to-purchase consumers, boosting your return on investment.
Direct marketing to consumers is different than marketing to businesses. There are different laws and regulations that must be followed. Make sure to familiarize yourself with the federal DNC regulations and Can-Spam laws.
When buying consumer lists, you receive the standard name and address. Our list brokers also have the option to add selects, such as age, gender and income. These selects allow you to narrow down the target market to the group of consumers most likely to buy your product or service. The Selects available on consumer lists will vary depending on the list source. Consumer list costs are determined by the source, the select criteria, and the volume ordered (minimum order quantities may apply.)
Typical Standard Data for Consumer Lists
Complete Postal Address
Typical Select Data for Consumer Lists
Home Mortgage Info
Presence of Children
Areas of Interest
Frequency of Purchases
Types of Purchases
Value of Purchases
Consumer lists are most challenging because there are billions of individuals to market to worldwide and hundreds of different selects to chose from. The key to success with consumer lists is the proper use of all the different consumer list selections available. By using the selects like: age, income, homeowner, presence of children, home value, our experienced list brokers will find targeted consumer lists that represent your most likely prospects.
Our list brokers have put together small example of our Specialty Consumer Lists below: