Direct Marketing Insights |Direct Marketing Articles

Smart Marketing during the Holiday Season

by Prospects Influential | Nov 6, 2014 | Direct Marketing Articles | 0 Comments

The holiday season is just around the corner and many businesses are winding down their marketing efforts, deciding to pick things up in the New Year. Now is the perfect time to reach out to current clients and new prospects with a holiday themed mail piece. I can’t...

Importance of Target Marketing

by Prospects Influential | Feb 6, 2014 | Direct Marketing Articles | 0 Comments

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Canada’s new anti-spam law

by Prospects Influential | Jan 9, 2014 | Direct Marketing Articles | 0 Comments

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Increase Click Rates

by Prospects Influential | Oct 3, 2013 | Direct Marketing Stats | 0 Comments

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Click Rates

by Prospects Influential | Oct 3, 2013 | Direct Marketing Stats | 0 Comments

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Open Rates

by Prospects Influential | Oct 3, 2013 | Direct Marketing Stats | 0 Comments

Here’s a breakdown of the best day and time to send out an email blast based on the best open rates. The open rate measures how many people viewed or opened a specific message. Keep in mind, when looking at how scheduling affects open rates, it's important to...

Owner Deployed Email Lists

by Prospects Influential | Sep 23, 2013 | Direct Marketing Articles | 0 Comments

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Using Direct Mail for Fundraising

by Prospects Influential | Sep 16, 2013 | Direct Marketing Articles | 0 Comments

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Email open and click rates showing increase

by Prospects Influential | Sep 16, 2013 | Direct Marketing Stats | 0 Comments

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Direct Mail vs Email

by Prospects Influential | Sep 6, 2013 | Direct Marketing Stats | 0 Comments

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