by Prospects Influential | Apr 6, 2022 | Direct Marketing Articles
Do you have a marketing strategy for fundraising? How are you planning to build enthusiasm with your current donors and engage new ones? It’s important to develop a strong message and to continue to work on growing your donor base whether from internal list building...
by Prospects Influential | Mar 17, 2022 | Direct Marketing Articles
We all know that direct marketing via email is potentially well worth any businesses’ time and effort. In fact, email marketing has demonstrated a whopping 4,200% ROI — that’s $42 for every $1 spent. There is one caveat, however. Your email...
by Prospects Influential | Dec 11, 2019 | Direct Marketing Articles
Whether you are using a list broker for the first time or are looking for new list brokers to get additional list quotes, do your research. Here are a few questions we think will help to ensure you are dealing with the right list broker. What is Included with the...
by Prospects Influential | Nov 20, 2019 | Direct Marketing Articles
You have found a knowledgeable, experienced list broker. With their help you have selected optimal direct mailing list based on your ideal target audience. You have decided on the perfect design for you mail piece and you’re now ready to go. But wait, how are you...
by Prospects Influential | Oct 17, 2019 | Direct Marketing Articles
Telemarketing is one of the most effective strategies for growing your business. It is vital in generating brand recognition, cultivating customer relationships and lead nurturing. Here are some telemarketing strategies to help you maximize your results: Make sure you...
by Prospects Influential | Aug 14, 2019 | Direct Marketing Articles
Direct Mail is the oldest and most common form of direct marketing. The effectiveness of colorful postcards or brochures delivered directly to prospective clients in undeniable, but many small businesses worry about the high cost of starting a direct mail campaign. If...