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Common Target Markets

A target market is the group of people you want market your product or service to. Location, income, age, and occupation are just a few of the demographics that can make up a target market. The key is finding the perfect group to market to. If you try to reach out to...

Direct Marketing Success

Prospects Influential List Brokers have over 30 years of experience in the direct marketing industry. Here are some pointers we learned over the years: Determine your budget. Know how many sales (or new customers) you need to generate in order to make a profit....