by Prospects Influential | Feb 19, 2019 | Direct Marketing Articles
Of all the different Direct Marketing methods, telemarketing is the most personal. You are in the front lines, speaking directly to your prospect, in real time. Good or bad, you will always get an immediate response. Obviously, you would rather be talking to prospects...
by Prospects Influential | Jan 8, 2019 | Direct Marketing Articles
It’s the New Year and everyone knows what that means — time start looking for a new direct marketing list! Whether you’re using a mailing list, a telemarketing list or an email list, it’s always amazing when you finally find the perfect well-targeted, high-quality...
by Prospects Influential | Apr 3, 2018 | Direct Marketing Articles
When it comes to direct marketing, telemarketing is probably the most disliked method among both businesses and consumers. There was a time when telemarketing was huge, but over the years, telemarketing has gained a negative reputation as people generally associate it...
by Prospects Influential | Apr 12, 2016 | Direct Marketing Articles
Setting a budget for your company’s direct marketing campaigns The key benefit of direct marketing is that you are marketing directly to prospects within your target market, as opposed to trying to market to everyone and hoping for the best. For this reason...
by Prospects Influential | Oct 19, 2015 | Direct Marketing Articles
You’ve just purchased a targeted telemarketing list. Now what? Now your sales representatives begin cold calling that list. Cold calling can be very effective, but all too often, the sale is hindered by poor cold calling etiquette. As a result, prospects are turned...
