by Prospects Influential | May 9, 2018 | Direct Marketing Articles
Direct mail is a proven and effective direct marketing method, especially when being used for real estate marketing. Finding potential home buyers and/or sellers and reaching out to them with direct mail isn’t hard and it’s very cost effective. Considering the price...
by Prospects Influential | Apr 12, 2016 | Direct Marketing Articles
Setting a budget for your company’s direct marketing campaigns The key benefit of direct marketing is that you are marketing directly to prospects within your target market, as opposed to trying to market to everyone and hoping for the best. For this reason...
by Prospects Influential | Mar 5, 2015 | Direct Marketing Articles
There’s no denying it, the Internet has radically changed the way businesses market themselves. That doesn’t necessarily mean direct mail has become obsolete. Business owners can still reach out to prospects and generate sales using direct mail marketing. In this, the...
by Prospects Influential | Nov 6, 2014 | Direct Marketing Articles
The holiday season is just around the corner and many businesses are winding down their marketing efforts, deciding to pick things up in the New Year. Now is the perfect time to reach out to current clients and new prospects with a holiday themed mail piece. I can’t...
by Prospects Influential | Jul 24, 2013 | Direct Marketing Stats
According to a recent study conducted by the UK Direct Marketing Association, these are the top three actions taken by consumers after they receive a mail piece from a company that they are interested in: visit the company’s website (44%) search online for more...